Edge delivery for AI botsEdge delivery serves a parallel, AI-only view of your existing pages to AI crawlers at the CDN — humans and Google/Bing still get the normal site. It’s where Publive AXP Edge is built to win: readable content, a token-light payload, faster responses and AI-only content fixes, all standalone from day one. Most tools here do none of this; a couple offer a limited, bundled or gated version.
Content readability for AI
Partly — detects unreadable client-rendered content and can serve approved fixes to bots, but only on approved URLs and not sold standalone.
Partly — the AXP add-on can restructure and simplify pages at the CDN, but bundled and Enterprise-tier only.
No — reads public AI answers only; nothing served to bots.
Token optimisation at the edge
No stated capability — the edge serves approved content changes, not token-optimised payloads.
No stated capability — the AXP add-on restructures and summarises, but token reduction isn’t a tracked metric.
No.
Response time (TTFB) for AI bots
Runs at the CDN for approved URLs, but bot TTFB isn’t a stated or tracked metric.
CDN-layer delivery, Enterprise-only; no stated bot-TTFB metric.
No — no delivery layer.
AI-only content fixes
In part — can serve approved optimisations to AI bots on approved URLs, but gated to Adobe customers and not sold standalone.
In part — the AXP add-on can restructure, summarise and translate the bot-served view, but bundled and Enterprise-only.
No — recommends a GEO roadmap; no execution.
Category
Analytics first
Monitoring first
Monitoring only
What it actually does
Semrush-backed insight engine inside Experience Cloud; edge delivery exists to push the engine’s approved recommendations.
Measures presence, citations and sentiment across up to 9 LLMs; edge delivery (AXP) is an Enterprise add-on, not the entry point.
Pure AI-search visibility analytics: prompt tracking, competitor benchmarking, citation-source analysis, reporting integrations.
Best for
Enterprise on the Adobe stack
Enterprise and agency
SEO and content teams, agencies running multi-brand tracking
Delivery model
Sales-led enterprise application
Self-serve for monitoring; AXP edge is Enterprise-only
Fully self-serve, unlimited seats on all plans
Company status
GA since Oct 2025; Semrush-powered Brand Visibility expansion announced June 2026.
Acquired by Sitecore (~$225M, June 2026).
Berlin-based, $29m raised, 3,000+ brands and agencies on platform.
Time to value
Weeks; business agreement first for non-Adobe customers
Monitoring results in under 30 min; AXP is an infra project
About 20 minutes to set up
How it deploys
Needs crawler allowlisting and CDN log forwarding; edge itself is no-code once routing rules are set
CDN middleware, Enterprise tier only, deployed with your infra team
No deployment; it reads public AI answers, nothing touches your site
Content route
Recommendations deployed via CMS origin or edge
No content publishing
No content publishing
Standalone vs bundled
CDN- and CMS-agnostic but strongest inside Adobe Experience Cloud
CDN- and CMS-agnostic, now part of the Sitecore DXP
Fully standalone analytics
Monitoring
ChatGPT, Google AI Mode and Overviews, Copilot, Perplexity (Gemini planned), Semrush prompt data
4 engines on Core, 9 on Enterprise (adds Claude, Gemini, Meta AI, AI Mode, Grok)
7 engines available (ChatGPT, AI Mode, AI Overviews, Copilot, Perplexity, Gemini, plus Claude, GPT-5 Search, Deepseek, Qwen, Mistral via API at higher tiers), choose 3 per plan
Auditing
Detects hidden CSR content, blocked bots, broken pages, missing structured data; URL Inspector shows per-page citation performance
Site Maps and Deep AI Audit for rendering, structure and access blocks; domain-focused only
Citation-source analysis and prompt discovery; no technical crawl or rendering audit
Optimising
Recommends content, technical fixes and off-site plays (Wikipedia, Reddit, PR), ranked by projected traffic value
AXP restructures, summarises and translates with redact/simplify/enhance rules; no pre-deployment answer-shift test
Clusters citation sources into Owned and Earned Media opportunities as a prioritised GEO roadmap; recommendations only, no execution
Content creation
Page-level elements only (FAQs, summaries, transcripts) grounded in existing pages; no content hub
None by design; generates briefs, your team writes
None
Enterprise-ready
Adobe IMS auth, TLS and AES encryption, no PII stored, regional data residency
SOC 2 Type II, SSO (SAML / OIDC), RBAC, Enterprise Data API
SSO, API access and MCP integration on higher tiers only; no published SOC 2 or ISO posture
Entry
Not public
Core $250/mo for brands
Starter $95/mo (50 prompts, 3 models, 1 project)
Mid tier
Third-party estimate ~$115K/yr
Agency $499/mo
Pro $245/mo (150 prompts), Advanced $495/mo (350 prompts)
Enterprise
Custom, annual contract
Custom; AXP edge is a separate add-on
Custom, API and SSO gated here
Content layer
Not sold separately
Not offered
Not offered
Hidden costs
Requires an Experience Cloud footprint to get full value
9-engine coverage only on Enterprise
3 engines on every self-serve tier; a 4th engine costs $35–$165/mo extra
Billing
Annual contract
Monthly, no annual lock-in
Monthly or annual, ~15% off annual
Free trial
Trial only for existing AEM Cloud / Analytics customers
7-day trial (monitoring only)
7-day free trial
For agenciesAgencies don’t pick a single tier — they build a portfolio of client workspaces. Publive AXP starts at a 3-workspace minimum (3 × Starter = $297/mo, $99 per client brand), then you add workspaces at will.
What the agency resells
Nothing. Access sits inside the client’s own Adobe contract
A monitoring dashboard. Edge delivery is not available to agencies
A monitoring dashboard with client reporting
Pricing unit
Per enterprise contract
Per agency seat plan
Credit pool allocated across clients
Entry
Not public; third-party estimate ~$115K/yr
$499/mo agency plan
Essential $245/mo (10,000 credits, ~111 prompts, 3 projects)
Scale
Same contract, no agency tier
Enterprise custom
Growth $495/mo (25,000 credits); Scale $795/mo (65,000 credits); Comprehensive custom
Minimum commitment
Annual contract
Not published
900 credits minimum per project
Resale margin
None. Agency bills services only
Margin on a $499 flat plan spread across clients
Margin on credit reallocation; no published discount off brand pricing
Onboard a new client
Weeks, gated behind the client’s Adobe agreement
Monitoring in under 30 min; edge delivery unavailable to agencies
About 20 min per project
Multi-client management
Not supported
Agency plan
Single credit pool, reallocate across clients at any time