A detailed, side-by-side comparison to help you choose the right AI-visibility tool — across positioning, pricing, onboarding, features and agency fit.
This comparison is maintained by Publive. We know that puts us on the page, so we’ve kept every row factual and sourced from each vendor’s public information (2026) — capabilities and pricing change often, so verify before you buy. The fastest way to judge Publive AXP isn’t our table; it’s to run your own domain through our free AI Audit Hub and see your AI-search results in minutes.
Edge delivery serves a parallel, AI-only view of your existing pages to AI crawlers at the CDN — humans and Google/Bing still get the normal site. It’s where Publive AXP Edge is built to win: readable content, a token-light payload, faster responses and AI-only content fixes, all standalone from day one. Most tools here do none of this; a couple offer a limited, bundled or gated version.
Content readability for AI
Partly — detects unreadable client-rendered content and can serve approved fixes to bots, but only on approved URLs and not sold standalone.
No — reads public AI answers only; nothing served to bots.
No — monitoring and agents only; nothing served to bots.
Token optimisation at the edge
No stated capability — the edge serves approved content changes, not token-optimised payloads.
No.
No.
Response time (TTFB) for AI bots
Runs at the CDN for approved URLs, but bot TTFB isn’t a stated or tracked metric.
No — no delivery layer.
No — no delivery layer.
AI-only content fixes
In part — can serve approved optimisations to AI bots on approved URLs, but gated to Adobe customers and not sold standalone.
No — recommends a GEO roadmap; no execution.
No — agents draft content that publishes to your live pages via integrations, not a separate AI-served view.
Positioning & fit
Category
Analytics first
Monitoring only
Monitoring & agents
What it actually does
Semrush-backed insight engine inside Experience Cloud; edge delivery exists to push the engine’s approved recommendations.
Monitors and analyses how a brand shows up across AI answer engines — Answer Engine Insights, Prompt Volumes demand data and Agent Analytics for AI-crawler traffic — plus autonomous agents that draft optimised content.
Best for
Enterprise on the Adobe stack
SEO and content teams, agencies running multi-brand tracking
Enterprise and Fortune 500 marketing teams
Delivery model
Sales-led enterprise application
Fully self-serve, unlimited seats on all plans
Hybrid: self-serve on Starter and Growth, sales-led for Enterprise
Company status
GA since Oct 2025; Semrush-powered Brand Visibility expansion announced June 2026.
Berlin-based, $29m raised, 3,000+ brands and agencies on platform.
Founded ~2024; ~$155M raised (Series C $96M at a $1B valuation, Feb 2026, led by Lightspeed); 2,000+ Fortune 500 marketers (Target, Walmart, Figma, MongoDB).
Onboarding & integration
Time to value
Weeks; business agreement first for non-Adobe customers
About 20 minutes to set up
Fast — reads public AI answers, no site changes; no published onboarding SLA
How it deploys
Needs crawler allowlisting and CDN log forwarding; edge itself is no-code once routing rules are set
No deployment; it reads public AI answers, nothing touches your site
SaaS; reads public AI answers, and Agent Analytics reads CDN logs (Cloudflare, Vercel, AWS) to track AI crawlers — nothing served from your site
Content route
Recommendations deployed via CMS origin or edge
No content publishing
Agents draft content pushed via integrations (Vercel, HubSpot); not a native edge or on-domain publisher
Standalone vs bundled
CDN- and CMS-agnostic but strongest inside Adobe Experience Cloud
Fully standalone analytics
Standalone, expanding into a Monitor / Create / Operate / Analyze suite
Feature comparison
Monitoring
ChatGPT, Google AI Mode and Overviews, Copilot, Perplexity (Gemini planned), Semrush prompt data
7 engines available (ChatGPT, AI Mode, AI Overviews, Copilot, Perplexity, Gemini, plus Claude, GPT-5 Search, Deepseek, Qwen, Mistral via API at higher tiers), choose 3 per plan
Up to 9 engines on Enterprise (ChatGPT, Perplexity, AI Overviews, AI Mode, Gemini, Copilot, Claude, Grok, DeepSeek); just 1 on Starter and 3 on Growth, plus Prompt Volumes demand data
Citation-source analysis and prompt discovery; no technical crawl or rendering audit
Answer Engine Insights for citations and answers, Prompt Volumes for demand, and Agent Analytics for AI-crawler traffic — but no technical rendering or crawl audit
Optimising
Recommends content, technical fixes and off-site plays (Wikipedia, Reddit, PR), ranked by projected traffic value
Clusters citation sources into Owned and Earned Media opportunities as a prioritised GEO roadmap; recommendations only, no execution
Prioritised actions plus autonomous agents that generate optimised content; recommendations and drafting, with no pre-deployment answer-shift test and no edge
Content creation
Page-level elements only (FAQs, summaries, transcripts) grounded in existing pages; no content hub
None
One-click AI content and content agents that draft net-new, AI-optimised pages; publishing to your domain relies on integrations, not native hosting
Enterprise-ready
Adobe IMS auth, TLS and AES encryption, no PII stored, regional data residency
SSO, API access and MCP integration on higher tiers only; no published SOC 2 or ISO posture
SOC 2 Type II; SSO/SAML and API on Enterprise; 24-hour support SLA. ISO 27001 and RBAC detail not published.
Bundled — one-click AI content and agents, metered by Agent credits; not sold separately
Hidden costs
Requires an Experience Cloud footprint to get full value
3 engines on every self-serve tier; a 4th engine costs $35–$165/mo extra
Steep engine caps (1 on Starter, 3 on Growth, up to 9 only on Enterprise); Prompt Volumes and API are Enterprise-only; agents burn credits per task
Billing
Annual contract
Monthly or annual, ~15% off annual
Self-serve tiers billed yearly (2 months free); no month-to-month rate published
Free trial
Trial only for existing AEM Cloud / Analytics customers
7-day free trial
Free trial on the Growth tier
For agencies
Agencies don’t pick a single tier — they build a portfolio of client workspaces. Publive AXP starts at a 3-workspace minimum (3 × Starter = $297/mo, $99 per client brand), then you add workspaces at will.
What the agency resells
Nothing. Access sits inside the client’s own Adobe contract
A monitoring dashboard with client reporting
A monitoring and reporting dashboard, tracked per client brand under an Enterprise account
Pricing unit
Per enterprise contract
Credit pool allocated across clients
Per client workspace (Enterprise); agents metered by credits
Measures the problem, does nothing about it. Only 3 engines before add-ons, and add-ons can double the effective price.
For agencies
Cheapest per brand at volume, unlimited client seats, and Pitch Workspaces are a real new-business asset — but no delivery layer, so the agency still ships every fix itself.
Where it wins
The best-funded, broadest AI-visibility monitor — up to 9 engines, Prompt Volumes demand data and AI-crawler analytics — now with content agents, and trusted by Fortune 500 marketers.
Where it loses
Still measures more than it delivers: steep engine and prompt caps on affordable tiers, key data (Prompt Volumes, API) locked to Enterprise, and no way to serve a fixed page to AI crawlers.
For agencies
Real multi-client tracking under Enterprise, but no public agency pricing, no reseller margin and no self-serve workspace — so the agency resells a dashboard, not a fix.
Tell us your stack and where you want to show up in AI answers. We’ll come back with your AI Visibility Gap Report and the fastest path to being cited.
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