A detailed, side-by-side comparison to help you choose the right AI-visibility tool — across positioning, pricing, onboarding, features and agency fit.
This comparison is maintained by Publive. We know that puts us on the page, so we’ve kept every row factual and sourced from each vendor’s public information (2026) — capabilities and pricing change often, so verify before you buy. The fastest way to judge Publive AXP isn’t our table; it’s to run your own domain through our free AI Audit Hub and see your AI-search results in minutes.
Edge delivery serves a parallel, AI-only view of your existing pages to AI crawlers at the CDN — humans and Google/Bing still get the normal site. It’s where Publive AXP Edge is built to win: readable content, a token-light payload, faster responses and AI-only content fixes, all standalone from day one. Most tools here do none of this; a couple offer a limited, bundled or gated version.
Content readability for AI
Yes — serves a clean, structured, AI-readable version of every existing page at the CDN; content-visibility gain tracked per URL, no rebuild.
No — reads public AI answers only; nothing served to bots.
No — analytics only; nothing served to bots.
Token optimisation at the edge
Yes — serves a token-light payload so AI spends fewer tokens per page and is likelier to prefer your URL on live fetches; reduction tracked per URL.
No.
No.
Response time (TTFB) for AI bots
Yes — serves each optimised page from the CDN edge to cut TTFB for AI crawlers, so bots succeed on live fetches; response time tracked per URL.
No — no delivery layer.
No — no delivery layer.
AI-only content fixes
Yes — auto-detects gaps and applies surgical fixes (LLM-friendly summaries, FAQ and schema inserts, answer repositioning, meta inserts) only in the HTML served to AI bots, with one-click rollback.
No — recommends a GEO roadmap; no execution.
No — Agentic Campaigns drafts content; recommendations only, nothing scoped to bot-served HTML.
Positioning & fit
Category
Delivery first
Monitoring only
Enterprise only
What it actually does
Makes existing pages AI-readable at the edge from day one, plus publishes net-new AI-first content via Streams.
Tracks and influences how a brand appears in AI answers across millions of responses — visibility, favourability, accuracy and risk — and drafts optimisation content through Agentic Campaigns.
Best for
Enterprise and agency
SEO and content teams, agencies running multi-brand tracking
Fortune 500 in-house marketing orgs
Delivery model
Both self-serve (AXP Edge) and CSM-led concierge (Streams)
Fully self-serve, unlimited seats on all plans
Sales-led, enterprise-only — every path is a demo request, no self-serve
Company status
Both products live, built by Publive — a DXP and AXP platform serving enterprise customers.
Berlin-based, $29m raised, 3,000+ brands and agencies on platform.
Founded 2024; $68M raised ($43M Series B, Apr 2026, co-led by Threshold and NEA); ~10% of the Fortune 500 engaged (Adidas, American Express, LVMH, Ulta).
Onboarding & integration
Time to value
Edge live in under 2 hours
About 20 minutes to set up
Slow — a ~3–6 week sales and onboarding cycle before results
How it deploys
CDN middleware, fully self-serve, one-click rollback; no site rebuild
No deployment; it reads public AI answers, nothing touches your site
Read-and-analyse layer over public AI answers; no site, CDN or edge changes
Content route
Streams publishes to yourdomain.com/streams on Publive CMS — no code changes to existing pages
No content publishing
Agentic Campaigns drafts content; the publish-to-your-domain mechanism isn’t disclosed
Standalone vs bundled
Fully standalone, CDN- and CMS-agnostic
Fully standalone analytics
Standalone agentic-marketing platform
Feature comparison
Monitoring
Single AI Visibility Score across ChatGPT, Gemini, Perplexity, Copilot and AI Overviews, benchmarked against named competitors
7 engines available (ChatGPT, AI Mode, AI Overviews, Copilot, Perplexity, Gemini, plus Claude, GPT-5 Search, Deepseek, Qwen, Mistral via API at higher tiers), choose 3 per plan
The major answer engines — ChatGPT, Google AI, Claude, Perplexity, Copilot and Amazon Rufus — with visibility, favourability and accuracy scoring; exact engine count not published
Auditing
Prioritised fix list from AXP Edge; Agents Hub runs continuously with a Brand Reputation Agent and an Outdated Content Agent across AI answers and the open web
Citation-source analysis and prompt discovery; no technical crawl or rendering audit
Citation and source-impact analysis, share-of-voice, an Impact Score and Influence Rank, plus hallucination and accuracy monitoring; no technical site crawl
Optimising
Serves a clean, token-light view and deploys approved fixes, grounded in a Brand Knowledge Hub (OKF); prompt tracking tests whether a change shifts the AI answer before you commit
Clusters citation sources into Owned and Earned Media opportunities as a prioritised GEO roadmap; recommendations only, no execution
Daily impact-ranked recommendations and agent-generated content; it advises and drafts, but doesn’t deploy fixes to your properties
Content creation
AI Streams — a managed AI content and intelligence layer publishing a net-new hub on your own domain
None
Agentic Campaigns drafts targeted AI-optimisation content, though some reviews note it stops short of a full content hub
Enterprise-ready
ISO 27001 and SOC 2 Type II, SSO, RBAC, audit trails, mandatory human edit for regulated verticals, 99.95% uptime SLA
SSO, API access and MCP integration on higher tiers only; no published SOC 2 or ISO posture
Google Workspace SSO and standard encryption; SOC 2 reportedly still in progress, with no published ISO 27001 or RBAC posture
Pricing & commercials
Entry
AXP Edge Starter $199/mo (200 URLs, 50 prompts)
Starter $95/mo (50 prompts, 3 models, 1 project)
Not public; no self-serve tier
Mid tier
Growth $499/mo (1,000 URLs, 200 prompts)
Pro $245/mo (150 prompts), Advanced $495/mo (350 prompts)
Agentic Campaigns, bundled into the enterprise contract; not priced separately
Hidden costs
None; engines included
3 engines on every self-serve tier; a 4th engine costs $35–$165/mo extra
Annual prepaid; implementation, professional services and training reportedly add on top; usage overages set per order form
Billing
Monthly, no annual lock-in; yearly billing saves 20%
Monthly or annual, ~15% off annual
Annual prepaid enterprise contract
Free trial
No free trial; audit tools are free
7-day free trial
No trial; structured sales evaluation
For agencies
Agencies don’t pick a single tier — they build a portfolio of client workspaces. Publive AXP starts at a 3-workspace minimum (3 × Starter = $297/mo, $99 per client brand), then you add workspaces at will.
What the agency resells
A working AI-visibility outcome: edge delivery plus optimisations, live per client brand
A monitoring dashboard with client reporting
Nothing. No agency or multi-client product — it’s built for a single in-house team
Buy at $99 against a $199 direct list price — a 50% spread to price into a retainer
Margin on credit reallocation; no published discount off brand pricing
None; no reseller or partner programme
Onboard a new client
Under 2 hours per workspace, self-serve
About 20 min per project
~3–6 weeks — slow for multi-client work
Multi-client management
One agency account, all client workspaces, mix and match tiers
Single credit pool, reallocate across clients at any time
No multi-client console; the product assumes one enterprise marketing org
The one-line takeaway
Where it wins
The only tool here that measures, fixes at the edge and creates net-new content — all standalone and live in under 2 hours.
Where it loses
Youngest brand in the set; no free trial (free audit tools instead).
For agencies
The only option where the agency sells a fix, not a report. Every workspace ships the full feature set — Enterprise SLAs and a CSM included — at the $99 entry tier.
Measures the problem, does nothing about it. Only 3 engines before add-ons, and add-ons can double the effective price.
For agencies
Cheapest per brand at volume, unlimited client seats, and Pitch Workspaces are a real new-business asset — but no delivery layer, so the agency still ships every fix itself.
Where it wins
Deep enterprise analytics — favourability, accuracy and risk scoring plus agentic optimisation — trusted by Fortune 500 brands like Adidas, Amex and LVMH, on $68M of funding.
Where it loses
Opaque, six-figure, enterprise-only: no self-serve or trial, a slow 3–6 week onboarding, SOC 2 still in progress, and it recommends rather than serves fixes at the edge.
For agencies
No agency play at all — no multi-client workspace, reseller programme or public pricing. It’s built and priced for one large in-house team.
Tell us your stack and where you want to show up in AI answers. We’ll come back with your AI Visibility Gap Report and the fastest path to being cited.
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